Great open houses are usually built from a series of small, repeatable steps.
Before the open house
- Confirm the property details and showing instructions
- Create the event online
- Share the open house on social media
- Invite nearby neighbors
- Prepare directional signs
- Print a QR sign-in flyer
- Test the visitor sign-in flow
During the open house
- Keep the entry welcoming and uncluttered
- Greet visitors without hovering
- Ask how they found the event
- Make the sign-in process easy to understand
- Take brief notes after meaningful conversations
After the open house
- Review feedback for patterns
- Follow up with interested visitors
- Send the seller a clean summary
- Save strong leads to your regular follow-up system
- Note what you would change next time
The best checklist is the one you can repeat without having to rebuild your process every weekend.
